New Balance selects Living Ink as the global supplier of ink for their apparel hang tags

In their 2023 Sustainability and Impact Report, New Balance announces that they have selected Living Ink as the global supplier of sustainable ink used for their apparel hang tags.

All of the global apparel hang tags for New Balance now have a Pantone grey algae-based ink, starting with their Spring 2024 production. New Balance also announced that they have started to trial Living Ink’s algae-based pigments and finishes in their footwear and apparel packaging to minimize the impact of inks.